TAKE THE MONEY

Company services including: • Loan consulting services • Refinancing • Bankruptcy assistance • Loan agreement modification

Current Client Results:

  • Website aggregates such services from all over the country
  • Each city has few contractors

Project Objectives and Goals:

  • Increase leads volume
  • Reduce cost per lead

Tools

pr_cc_app_RGB

What did we do?

Strategic planning

We found out estimated numbers like sales, ad spent, leads, and conversion rates for all funnel stages.

Landing Pages development included:

  • Brand new offer
  • Landing page prototype
  • High-conversion design
  • Coding a website

PPC and Targeted Ad

We created custom advertising campaigns at Google, Facebook, and Instagram.

Analytics Setup

We did an analytics setup to track results, including:

  • Lead Forms tracking
  • Call tracking system
  • Chatbot scripts for a website (это же инструмент, а не аналитика)
  • All advertising data were integrated into Google Analytics

Ad Start

We ran an ad with a maximum traffic strategy with an average position of 1.4. It allowed us to get a high volume of relevant traffic with a low cost per lead price.

Daily Reports

Each day we analyzed ad performance and optimized key numbers: CTR, average position, conversions, and cost per lead.

The Results

4600

Leads

10%

Website conversion rate

3.5$

Average cost per lead

70%

Leads converted to paying clients

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